While working with our clients, many of the key discussions recently have been about production. Are we doing it effectively/efficiently? Is there a better way? Who else is out there? For the last few years the key players in the market have remained relatively consistent – but is this now about to change…

I’ve been involved in a few rebrands in my time – most notably two come to mind…

Recently, news broke that Shell, one of the world's largest oil and gas companies, is running a media pitch seeking an agency to help them promote their efforts towards reducing carbon emissions. This news has sparked a conversation about greenwashing …

Throughout my years of working in procurement I’ve been involved in some great ad campaigns fronted by some of the biggest A-list celebrities. In almost all of these projects the first question on the lips of the CMO’s and Marketing Directors has been who…